Jean-Claude Biver, CEO of Hublot (left), and Luca Cordero di Montezemolo, president of Ferrari S.p.A, seal the deal at the Mugello International Circuit. Photo credit: Raphael Faux.
Luxury Swiss watch brand Hublot says it has entered into a “comprehensive agreement” with the Italian sports car manufacturer, Ferrari, merging the brand images and the commercial activities of both companies.
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